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EXPERIMENTAL FREEDOM

Posted in Uncategorized with tags Brainstorm on 6/1/2008 5:23:58 AM by Rob Barnett



Woke up and thought - time to brainstorm - to blog about it - to do it - to find a photo to share - that says it.
 
Here's the alt god Chris Walken from the 1983 film, BRAINSTORM - also starring the goddess Natalie Wood - who died while making the film about what happens when you die.

The B storm is the key to making a Monday workday not suck.

Force an 'important meeting' to get you into a room - actual - or virtual - invite the best of the funnest humans you know. At least 4 or 5 does the job.

Find a terrible problem to tackle for your gig - or for your dream.

In (part two) - after the morning commute - I'll throw down the fewest, simplest rules we use for the B storm event. The twins are both wailing in the background and my b is stormed out of this blog.

PART DEUX

Da Rules:

- Quantity over Quality
- No judgement
- Massive freewheeling
- NO comments
- not "good idea"
- not "that sucks because"
- NOTHING
- don't kill the flow
- flow FAST
- flow insanely
- write everything down
- don't lose a thing
- throw curveballs the minute you lose speed...
- curveballs change the topic & force you to start seeing it all through an odd lens
- once you've stormed for 10 minutes or 20 or more - start sorting through
- kill everything that the room knows will never make it (but save THAT list)
- make the faves....top 20 - top 3 ?
- put the best brainstorm into motion - NOW

Best thing about making BIG media in a small company:
fewest possible humans to stop or delay you from experimenting and flexing your freedom.

More risks. Immediate attempts. 

You'll know if you're winning or sucking awful fast.

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My Damn Channel is the brainchild of Founder and CEO, Rob Barnett. He was a production and a programming exec at MTV and VH1 for more than 11 years. Barnett served tours of duty in Rock Radio in Boston, Dallas, and Los Angeles and was President of Programming for CBS Radio. Barnett has produced radio, television, film, and new media with hundreds of diverse communicators including President Bill Clinton, Mick Jagger, Oprah Winfrey, Martin Scorsese, Jimmy Kimmel, Adam Carolla and Johnny Rotten. Rob Barnett is at: Rob@MyDamnChannel.com.

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