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Brainstorm on 6/1/2008 5:23:58 AM by Rob Barnett
Woke up and thought - time to brainstorm - to blog about it - to do it - to find a photo to share - that says it.
Here's the alt god Chris Walken from the 1983 film, BRAINSTORM - also starring the goddess Natalie Wood - who died while making the film about what happens when you die.
The B storm is the key to making a Monday workday not suck.
Force an 'important meeting' to get you into a room - actual - or virtual - invite the best of the funnest humans you know. At least 4 or 5 does the job.
Find a terrible problem to tackle for your gig - or for your dream.
In (part two) - after the morning commute - I'll throw down the fewest, simplest rules we use for the B storm event. The twins are both wailing in the background and my b is stormed out of this blog.
PART DEUX
Da Rules:
- Quantity over Quality
- No judgement
- Massive freewheeling
- NO comments
- not "good idea"
- not "that sucks because"
- NOTHING
- don't kill the flow
- flow FAST
- flow insanely
- write everything down
- don't lose a thing
- throw curveballs the minute you lose speed...
- curveballs change the topic & force you to start seeing it all through an odd lens
- once you've stormed for 10 minutes or 20 or more - start sorting through
- kill everything that the room knows will never make it (but save THAT list)
- make the faves....top 20 - top 3 ?
- put the best brainstorm into motion - NOW
Best thing about making BIG media in a small company:
fewest possible humans to stop or delay you from experimenting and flexing your freedom.
More risks. Immediate attempts.
You'll know if you're winning or sucking awful fast.