
And that's really what it is, isn't it?
We're all sitting here, staring at our iPhones in disbelief. Finding comfort in one of the tens of thousands of songs on our iPod. Searching the internet to share in the mourning en masse on our MacBooks.
After we're done here, we'll edit some videos using Final Cut Pro. While we listen to a playlist we made on iTunes. When we get hungry later, we'll use an app on our iPhone to figure out a good place nearby to eat. When we get home, we'll iChat with our parents across the country and tell them what we've been up to. Hell, even one of our most popular videos took place in an Apple Store.
For so many of us who never even met the man, we can't imagine what our lives would have been like without him.
The real brilliance of Steve Jobs's vision is that he believed we all deserved to live the lives of our dreams, and he gave us as many tangible tools as possible to try and do just that. How many of us began vlogging because we were experimenting with our iSights? How many of us became interested in telling stories because of iMovie? How many of us now see the world refracted through Steve Jobs's lens?
We're not the first to post this video, but its message bears repeating, even on days when it isn't almost painfully poignant:
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
Thanks for believing in all of us, Steve. You have to have known that you made a difference.

(Image via Jonathan Mak)
According to the LA Times, this man has already started camping out in front of a London Apple Store to ensure he is first in line whenever the new iPhone comes out.
Let us take a moment to note that as of this writing, Apple has NOT EVEN ANNOUNCED THAT THERE IS A NEW IPHONE RELEASE, let alone a prospective release date.
And, whatever. We bet this guy doesn't even
have a goat.

Mark Malkoff's done it again.
The Apple Store. We've all been there. We have iPhones and iPads and iPods and MacBooks and MacBook Airs and MacBook Pros that need purchasing and servicing and updating and repair. We need software and Genius Bars and One to One help and Workshops about Final Cut Pro. And sometimes-- let's face it-- we just need to hang out in an air conditioned place with free internet access during a heatwave.
And those Apple Store employees, bless their hearts, never ever reprimand you for hogging that 17-inch MacBook Pro display even though everyone can see that you're just playing Words With Friends.
But what if Darth Vader needed help with his iPhone? Would an Apple Employee just go about business as usual and ask him for his email?
Well, okay. Fine. Sure. Of course Darth Vader has email. But what if Mark Malkoff ordered a pizza? Or brought
his wife in for a romantic dinner date? Or what if he brought a GOAT into the store? What then?
We'll let you
watch the video for yourself to see what happens. But the next time you find yourself killing time in an Apple Store pretending to check your email for 30 minutes but really just playing Angry Birds, maybe tell one of those Apple Store employees, "Thanks for being so cool, man. May the force be with you." And he might think you're weird, but he's probably still just gonna let you do your thing.

Such a tease, Mark Malkoff. We hope whatever happened with the goat is legal in places other than Florida.
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brendan fraser on 3/29/2011 11:41:11 AM by Dubs

Go Sukashi!...I feel like we just met. But all is well that ends well and we should all be feeling pretty good about the last episode of season 2. This season has taken us on a ride through film parody, internet lore, and the origins of Sukashi himself. Episode 8 doesn't disappoint, so dry your eyes and shut your sweet mouth and we just might have a bonus episode for you next week. Sukashi!
Click for Episode 8!
This is Mark Malkoff
And this is Mark Malkoff:
And this is Mark Malkoff:
Does he look familiar? He should... because Mark Malkoff is just like you: ADDICTED TO THE INTERNET.
He decided to check into his bathroom (like, REALLY check-in, not virtually check-in on Foursquare or Facebook or Gowalla) for FIVE STRAIGHT DAYS to see if he could shake his reliance on technology and rebuild some of the attention span he lost over the last four or five years
Was he successful? Did he survive? Did he actually learn to make ramen using an electric tea kettle and the kitchen sink? Is he less of a person because he missed TMZ for a week? Find out in PART ONE then come back to My Damn Channel on September 15th to see the rest... unless you're inspired to spend a week in your own bathroom to do an Internet Detox. In which case, we'll see you on the other side, kids. See you on the other side.
Mark Malkoff is worn out.
Mark texts. Mark tweets. Mark emails and Facebooks and YouTubes and iPhones and does a million other brand-name things that popular culture has turned into verbs. It is a lot of work to stay connected to everyone all over the world wide web at one time, and Mark is starting to find it all a little taxing.
So he's going to check out for five days in a place where no distractions will get to him: his bathroom.
Sounds like a good idea, right?
Mark's even gong to try to be productive during his Week With No Internet. He's going to try and finish that book he's been meaning to read. He's going to learn that song he's been meaning to play. He's going to write that poem for his wife he's been meaning to write. Aw. That's sweet. And all the while, he's going to shoot footage and put it all into one awesome video, which we can all watch on his channel at
MyDamnChannel.com/MarkMalkoff on September 8th.
We're pretty excited to have Mark Malkoff on our team. After all,
anyone who can visit every single Starbucks in Manhattan in a single day is a friend of ours. And since
he lived in a New Jersey IKEA for a week, he'd probably know better than anyone how to wield a an allen wrench. And, he knows Lisa Loeb, so, you know, bonus points:
To be honest, we're jealous. We wish that we could check out for five days. We wouldn't talk to ANYONE. Except we wouldn't do it in our bathroom. We'd do it on an island somewhere, and, okay, so
MAYBE we'd talk to someone... but it would be because he was the bartender and we had to tell him what kind of wonderfully fruity drink to bring us. But other than him, no one.
Good luck, with this one, Mark. We think you're gonna need it.