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Congratulations, Mark Malkoff, your "Apple Store Challenge" video has achieved over One Million Views on YouTube!

This is the mark of a true viral video, Mark.

This just goes to show that if you really want a bunch of people to watch what you do, bring a goat.

We're excited to see your "Netflix Challenge" video tomorrow! Here's hoping it reaches a million views, too! (Did you see any movies with a goat in them?)

Mark Malkoff is averaging 13.5 hours a day of watching Netflix movies.

That's about 4 baseball games a day.
That's over 4 showings of Titanic with or without 3D.
That's approximately 13 loads of laundry.
That's about 6 world-record pace marathons.
That's a flight to China from New York.

That's a heck of a lot of movie-watching.

Do you think he'll watch Star Wars for Star Wars Day?

You can find out by following him on Mashable! Mark's entire movie schedule today consists of movies suggested by Mashable readers! He's live-blogging the day chatting AT Mashable! Follow him all day and it'll be just like you're watching movies with him! Except you're not in his apartment.... which is good because if you WERE in his apartment it would be kind of creepy! Except for that time that Jason London watched Dazed And Confused with Mark, because that was pretty sweet.

Okay, so AMENDMENT: Chat with Mark for movie day on Mashable and it'll be just like watching movies with him, except not in his apartment which would be creepy, unless you're the star of one the movies he's watching because then that's super-awesome.

Our favorite comment of the day comes courtesy Mark Malkoff's YouTube Channel, where user "JeVa9XboXtag" (try saying THAT five times fast) thinks that Mark's current undertaking of trying to watch 250 movies on Netflix streaming in one month is "easy as shit."

To which we say:

Dear JeVa9XboXtag:

Ever think to yourself, "Man, eating chocolate for the rest of my life would be pretty easy." Only, if you DID eat just chocolate for the rest of your life you would get sick of it after day three, maybe even sooner. And you wouldn't get the right nutrients so your muscles would atrophy and you skin would become pale; your eyes would take on a gray haze. Your brain would become foggy and you would get distracted easily, but be too sluggish to react to anything in a real, constructive way. Then your friends wouldn't want to hang out with pale, tired, sluggish, easily-distracted you. Your girlfriend would give you an ultimatum: "Eat some vegetables or I'm leaving!" But you're a man of your word and if you promised yourself that you would eat nothing but chocolate for the rest of your life then that's what you're going to do, dammit! And then it turns out that the rest of your life eating nothing but chocolate isn't very long anyway since you're malnourished and broke (you can't focus so you can't work) and lonely (your girlfriend's gone, dude). So now you're dead. And all because you thought eating chocolate forever would be "easy as shit."

So yeah, JeVa9XboXtag. There is such a thing as "too much of a good thing," man. RIP.